Handbag business:
Handbags have always been needed by women. Women prefer to have matching handbags with their clothes. In this article we're going to talk how to start your handbag business from home. So, maybe you went through junior high in high school and you really did well in home and class. Or maybe you've picked up a sewing machine and you just have a knack for style.
First of all, you don't have to be a seamstress or a handbag
maker to actually sell handbags out of your house. You can do what's called
retail. Which means you’re buying these handbags at wholesale prices and then
you’re reselling them on e-commerce markets or maybe online or maybe even in
trade shows and in markets.
Handbag manufactures:
A lot of people will tend to do
that and they'll go to sites like Alibaba Express or Aliexpress.com. You can go
and check out the products there and you can even contact in many cases the
manufacturer of those products and say look, "I think this handbag is
great. I even ordered a sample but this part I really don't like. I would like
for you to create a different prototype for me with this change or this
alteration and then I can sell that one." So, that's a great way to get
started if you don't necessarily have the time, skill or talent to use a sewing machine and create your own handbag.
If you do however, I highly recommend before you really get
started pumping those handbag out is to define your style.
·
What about handbags and
specifically makes your brand unique?
·
Do you only work with
natural materials?
·
Do you only work with
responsibly sourced materials?
Do you only work with, you know, just to find what you want
your brand to be and why people would come shop from you. So, you can either
start off with your own handmade. You can start off with reselling. Either one
will work the first thing you need to do before you actually can create some
sales is create an inventory. So, this is going to take some considerable time
and effort.
Online selling:
If you want to sell your handbags and e-commerce, meaning,
sell them as products online. You don't have to create 20 bags just to put them
on the Internet. You can create one or create a prototype that's going to be
the bag. Photograph it, make sure you nice images of that thing. And then put
it up there to sell and then you can make them to order. Now, as long as your
customer knows that it's going to take, you know a week or two. However long it
takes you to make the bag, that's totally fine.
You just make one and then you say, this bag is just out on
our line right now. In fact, I'm taking pre-orders for this bag. It's at a sale
price right now. Go ahead and put your pre-orders in. That pre-order is going
to be delivered." Or whenever you decide to have those done and ready.
That way, you can actually take pre-payments for the bags which will help you
win the cost of supplies and the cost of doing business. So, in the cost of
your bags, you also need to consider 2 things. Is the cost of your bag going to
cover shipping.
People don't mind paying for shipping for things that they
buy online. That's something that is not very well known is that people
actually don't mind paying shipping. Now, Amazon users, they're not used to
paying shipping. So, if you do sell on Amazon, I would roll the cost of the
shipping into the price of the bag. Just a helpful hint, make the shipping cost
a little more than the actual shipping cost that you pay and here's why. And
I'm not asking you to be dishonest. I'm asking you consider what it takes to
ship a bag.
Cost and infrastructure:
You need to consider the cost of materials, the cost of
tape, the cost of boxes. If you're driving to the post office, you need to consider
the cost it takes you to get there, the time it takes you to get there. All of
that is rolled into the cost of shipping. You are paid for the time it takes to
actually get the bag out the door.
So, for example, if it costs $5 to ship your bag, I would
charge 750 for shipping because that's going to cover your shipping materials,
the time it takes to print out the labels and the time it takes to drop off the
bags at the shipping office. That's called the handling fee, okay? And people
just roll it all in to shipping now. So, it's okay for you as long as you're
charging responsibly to charge a little bit extra for that.
If you're rolling it into the price of the bag, just roll
that full thing into the price of your bag. So, you want to make sure that you
establish profitable pricing. Average retail stores have a 40% margin. Which
means if something costs $100, the store is making $40 on that item. That's
considered a good margin for retail. Now, your margins should be at least that
much but it can be a little more as well as long as the price matches the value
that the customer is getting.
You're welcome to gate make a greater margin up. In fact,
you probably want to have a bigger profit margin on those. Especially, as
you're starting out and you want to get your business going and pay for
supplies that you had to, you know, pay for out of pocket when you first
started. So, remember that the price of the product needs to be reflective of a
value that the customer is getting. In fact, if your customer feels like
they're getting more value than what they paid for, you're going to sell a lot
more. There's a website that I want you to check out that is a really great
example of how to get your bags on e-commerce.
My friend from high school actually created a website. It is
a beautiful website. She's got fantastic photography and she's even made her
logo as a little nameplate on all of her handbag. I've asked her to do some
custom word for me. I can't wait to get my bag from her. You got to go check
her out and create something that has a specific feel. When you go to her
website, you'll see that that website has a very clean crisp, high-quality look.
Handbag are a
high quality item so; create something that has your own flavor, your own flair
to it. But make sure it looks high-quality. Go to retail establishments that
have bags in the price point that you want to sell. See how they're marketed, see
how they're displayed and see how they're constructed.
Hey, thanks for reading this article about handbag business inform me your favorite part was in the comments below. What was the most useful thing for you?
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